Beauty Side Hustles #1
Introduction
I’ve spent most of 2020 dipping my foot into the beauty reselling world and it’s now time I made a guide for those who want to try. Although my product was hair extensions/wigs, I still believe this applies to many other industries. The main appeal for beauty customers who want to purchase your product is mainly convenience and/or uniqueness. That’s all! I made $2,000 in my first month of beauty reselling on Facebook marketplace and I will show you exactly how I did it. Hi, I’m Sarah, a beauty brand marketer and beauty serial entrepreneur for 5 years, here is a literal step-by-step on starting your beauty side hustle online in beauty reselling on Facebook Marketplace, Etsy, Big Cartel, Depop or Shopify!
Outline
Introduction
Chapter 1: Understanding the Beauty Reselling Landscape
Chapter 2: Platforms for Beauty Item Flipping
Chapter 3: Creating Compelling Content and Driving Traffic
Frequently Asked Questions (FAQs)
Conclusion
In this comprehensive article, we’ll explore the art of finding valuable beauty products and reselling them for a lucrative income. From wigs to clothing, jewelry, shoes, handbags, and beyond, we’ll delve into the strategies and platforms that can turn your passion for beauty into a profitable venture.
Chapter 1: Understanding the Beauty Reselling Landscape
Before we dive into the specifics, let’s take a look at the diverse range of beauty items that can be flipped for profit. Each category – wigs, clothing, jewelry, shoes, handbags, and more – presents unique opportunities. Learn how these items hold value in the market and discover the key factors that make them desirable for resale.
Wigs: Transforming Looks, Transforming Profits
Wigs are not just accessories; they are statements and have become very popular in the last decade, especially with the rise of lace wigs. There are two main wig types, human hair and synthetic wigs. Human hair wigs are more expensive, starting at $200 USD but can be resold for $500-$2,000 depending on the quality of the hair. Synthetic wigs are way more affordable starting at $20-$50 USD and can be sold for $70 (if $20) to $150. Be sure to indicate in your listing which products are human and which are synthetic.
Clothing: Fashion Flips for the Trendsetters
Explore the fast-paced world of clothing resale. From vintage finds to trendy pieces, discover the niches that capture the attention of buyers. Learn how to curate a collection that stands out and attracts fashion enthusiasts.
Jewelry: Unveiling the Sparkle of Profit
Jewelry has timeless appeal. Delve into the intricacies of reselling necklaces, rings, and bracelets. Understand the materials, styles, and brands that hold significant value, and master the art of presenting them to your audience.
Shoes: Stepping into Profitable Ventures
Footwear is a lucrative category in the resale market. From rare sneaker releases to classic designer shoes, explore the ins and outs of shoe flipping. Learn how to authenticate, market, and sell shoes to maximize your profit potential.
Handbags: Carrying Profits in Style
Discover the world of luxury handbag reselling. Unpack the factors that make certain brands and styles highly sought after. Navigate the landscape of handbag authentication and build a collection that appeals to fashion-conscious buyers.
Chapter 2: Platforms for Beauty Item Flipping
Now that you have a grasp of the beauty market, it’s time to explore the platforms where you can turn your treasures into cash. We’ll discuss five prominent platforms – Facebook Marketplace, Etsy, Big Cartel’s free website, Depop, and Shopify – and provide step-by-step guides on how to start flipping on each.
Facebook Marketplace: Tapping into Local Markets
Facebook Marketplace is a goldmine for local sales. Learn how to create compelling listings, leverage the power of local communities, and establish a trustworthy seller profile. Follow our step-by-step guide to kickstart your beauty flipping journey on this platform.
Step-by-Step Guide: How to Start Flipping on Facebook Marketplace
- Create a Killer Profile:
- Use high-quality images.
- Craft a captivating bio that reflects your style.
- Research Your Niche:
- Identify popular beauty trends.
- Understand what buyers are looking for.
- Optimize Your Listings:
- Write engaging product descriptions.
- Price competitively.
- Engage with the Community:
- Respond promptly to inquiries.
- Join relevant groups to expand your reach.
Etsy: Crafting Your Niche
For handmade and unique beauty items, Etsy is the go-to platform. Understand the Etsy marketplace, optimize your shop for visibility, and create listings that stand out. We’ll guide you through setting up your Etsy store for success in the beauty niche.
Step-by-Step Guide: How to Start Flipping on Etsy
- Create a Distinctive Shop:
- Develop a memorable shop name.
- Design a captivating logo and banner.
- Master Product Listings:
- Optimize tags and titles for search.
- Showcase your items with high-quality photos.
- Understand Etsy SEO:
- Research relevant keywords.
- Regularly update product listings.
- Provide Exceptional Customer Service:
- Encourage reviews.
- Respond professionally to feedback.
Big Cartel’s Free Website: Building Your Brand
Big Cartel offers a free website builder for independent sellers. Explore the possibilities of creating your brand and website. Follow our detailed instructions on setting up your Big Cartel site to showcase your beauty items and attract a global audience.
Step-by-Step Guide: How to Start Flipping on Big Cartel
- Sign Up and Design Your Store:
- Choose a visually appealing template.
- Customize your store to reflect your brand.
- Add Products with Care:
- Write detailed product descriptions.
- Set reasonable shipping rates.
- Promote Your Store:
- Utilize social media to drive traffic.
- Offer exclusive discounts for first-time buyers.
Depop: Connecting with Fashion Enthusiasts
Depop is a social marketplace for fashion lovers. Learn how to navigate its unique features, build a strong profile, and engage with your target audience. Our step-by-step guide will help you become a successful beauty reseller on Depop.
Step-by-Step Guide: How to Start Flipping on Depop
- Curate Your Style:
- Develop a signature aesthetic.
- Consistently maintain your brand image.
- Utilize Hashtags:
- Research and use popular hashtags.
- Increase the visibility of your listings.
- Connect with Other Sellers:
- Collaborate for mutual promotion.
- Stay updated on market trends.
Shopify: Establishing Your E-Commerce Empire
For those aiming for a fully customized online store, Shopify is the answer. From choosing a domain to optimizing for conversions, our guide will walk you through the process of setting up a Shopify store for your beauty flipping business.
Step-by-Step Guide: How to Start Flipping on Shopify
- Choose Your Plan:
- Select a plan that suits your business needs.
- Take advantage of the 14-day free trial.
- Customize Your Store:
- Design a user-friendly interface.
- Optimize for mobile users.
- Secure Payment Options:
- Set up secure and convenient payment gateways.
- Ensure customer data protection.
- Optimize your store for mobile users.
- Implement effective shipping strategies.
Chapter 3: Creating Compelling Content and Driving Traffic
Your success as a beauty reseller doesn’t solely depend on where you sell; it also hinges on how you present your products. In this chapter, we’ll explore strategies for creating engaging content and driving traffic to your listings.
Crafting Irresistible Listings
Learn the art of creating product listings that captivate potential buyers. From attention-grabbing titles to compelling product descriptions, we’ll guide you through the elements that make your listings stand out.
Utilizing Social Media for Promotion
Discover how to leverage social media platforms like Instagram, TikTok, and Pinterest to promote your beauty items. Learn the nuances of each platform and tailor your promotional strategy to reach your target audience effectively.
Collaborating with Influencers/UGC
Explore the power of influencer marketing in the beauty resale space. We’ll guide you on how to identify and collaborate with influencers who can amplify your brand and drive traffic to your listings.
Frequently Asked Questions (FAQs)
Q1: How much capital do I need to start flipping beauty items?
A: The capital required depends on the specific niche and platform you choose. Start small, focus on high-demand items, and reinvest your profits to grow your business gradually.
Q2: Are there legal considerations when reselling beauty items?
A: Yes, ensure compliance with local regulations, especially for items like cosmetics and skincare. Research product restrictions and obtain necessary licenses if applicable.
Q3: How do I deal with returns and customer inquiries?
A: Establish clear return policies and respond to customer inquiries promptly. Building a reputation for excellent customer service is crucial for long-term success.
Q4: What sets successful beauty resellers apart?
A: Successful resellers often specialize in a niche, stay updated on trends, provide exceptional customer service, and effectively market their products through engaging content.
Success Stories: Inspiring Entrepreneurs in the Beauty Resale Industry
Story 1: Sophia Amurosa from Nasty Gal
Nasty Gal is an American fashion retailer that was founded by Sophia Amoruso in 2006. The company began as an eBay store, where Amoruso would sell vintage clothing and accessories that she sourced from thrift stores.
read the full story on the Sol archives here:
Nasty Gal
Conclusion
Congratulations on reaching the end of this extensive guide on flipping beauty items for profit! Armed with knowledge about different beauty categories, platforms, and marketing strategies, you’re well-equipped to embark on your journey as a successful beauty reseller. Remember, the key to success lies in continuous learning, adapting to market trends, and staying passionate about the beauty industry.
References
- Entrepreneur, “How to Start a Profitable Online Business in 2023,” Link
- Shopify Blog, “10 Strategies for Promoting Your Products on Facebook,” Link
- Etsy Seller’s Handbook, “How to Start Selling on Etsy,” Link
- Depop Community Guidelines, Link
- Big Cartel Help, “Setting Up Your Free Online Store,” Link
One Response